Reshaping the way eCommerce thinks about online sales.
Find info on how and why to engage in personal selling online, news on coviewing technology and the latest on Oct8ne.
A basic concept that any e-commerce has to deal with on a daily basis is the sales funnel. We usually see it, analyze it, and tinker with it, but is it effective? Let’s take a second and find out if my sales funnel really works. At the same time, we can look at a couple … Continue reading How to know if your sales funnel works and how you can improve it
Chatbots are becoming more and more popular, but that doesn’t mean that they’re the best option. Can a bot replace the experience of interacting with an agent? The answer is very simple if we make it personal: Do you prefer speaking to an automated telephone or do you ask to speak with an agent?
It doesn’t matter what products or services your online store offers, how much you’ve worried about optimizing the user experience on your website, or how clear your shipping and return policies are, you’re always going to need customer service to solve the problems that arise.
Surely the term influencer rings a bell. They’re those people that have a ton of followers on social media and can advertise your product or service so other people buy it.
In this article we’re not going to talk about the typical payment methods that everyone knows, like TPV, PayPal, wire transfer, or cash on delivery. Instead, we’ll go more in-depth: the latest payment trends on and offline will end up converging thanks to omnichannel interaction.
Items from Cuidado con el Perro can now be found in almost 40 stores throughout Latin America and it is, of course, a brand that has made the leap to e-commerce. Their company has opted to use Oct8ne to interact with its users.
We haven’t gone crazy with Black Friday and Cyber Monday sales, but the busy season isn’t over yet. Now, with the holidays coming, purchases go from being compulsive to well thought out and the goal isn’t to find the best deal, it’s to find the best gifts.
2017 will be an exciting year for e-commerce, just like 2016 has been. What’s coming up isn’t only international globalization and explosion. At the technological level, a real revolution is coming our way: dash buttons, chat bots, innovative payment methods, etc. We’ll summarize what will have the most impact!
We have talked a lot about techniques and strategies to increase e-commerce conversion. We’ve mentioned increasing usability, re-marketing, cross-selling or up-selling and a big etcetera of Anglo-Saxon words, but really, what’s the main reason a customer doesn’t make a purchase in our e-commerce?
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